Group Marketing Manager

Job Title: Group Marketing Manager
Salary: £45000 - £50000
Reference: J6160_1697641537
Contact Name: Fiona Lane

Job Description

An exciting role for a Group Marketing Manager to join a collection of unique event venues, B&I sites, restaurants, bars and visitor attractions in London.

Basic salary circa £45,000 – £50,000, 25 annual days off work plus bank holidays, travel paid for when travelling in between venues, meals onsite, laptop and phone.

Location – London

Overall objectives:

  • To help develop and grow the brand awareness.
  • To market the venues within the venue portfolio as private, wedding, filming, and corporate events spaces
  • To advertise and market the contract catering offer on behalf of their B&I clients
  • Manage and lead two Marketing executives

Specific Responsibilities:

  • Take photos at events and venues as and when required.
  • Update the company websites and online social media platforms.
  • Support in organisation of collateral for trade shows and venue showcases.
  • Manage database, image library and other marketing assets.
  • Create and deliver marketing plans for the year.

Specific Responsibilities – venues:

  • Create, and deliver the marketing plan for each venue
  • Design of all marketing literature and collateral
  • Create and manage email marketing campaigns in Dot Digital
  • Plan and implement marketing activities to promote each venue.
  • Create ideas, concepts and copy for blogs and e-shots for the venues within the portfolio.

Specific Responsibilities – Commercial Sites:

  • Create, and deliver the marketing plan for each of the commercial sites.
  • Design and site map new websites, update websites and online media
  • Design of all marketing literature and collateral
  • Plan and implement marketing activities to promote each site.
  • Creation and design of all menus, and branding for new commercial sites

Specific Responsibilities – B&I:

  • Create the marketing calendars for each B&I site.
  • Creation of marketing material as directed by the clients.
  • Create marketing materials when required using Canva.
  • Design QR Codes and Surveys for feedback on B&I Sites

Specific Responsibilities – social media:

  • Manage and update all managed social media sites.
  • Regularly monitor customer feedback and produce a suitable action plan based on the results.
  • Reactively know a good story and opportunity and maximise it using the best type of content, with distribution through the appropriate channels
  • Use tools such as Hootsuite, Loomly and Google Analytics to monitor and report on social media activity.
  • Increase brand awareness and engagement of the social channels.
  • Review the social media campaigns and provide regular updates on these, making sure we can track the ROI and expenditure.
  • Provide monthly reports for the client review meetings.

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Fiona Lane
Client Services Manager

You can email Fiona here.

Call Fiona on 07939166550

Get in touch

0115 827 1600